Finding willing participants for your customer case studies can be challenging. It should be so easy, right? Just find one of your happy customers, get her to answer some questions...
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Online customer reviews – the skinny In a past life, I sold cars for a living. Our dealership relied heavily on customer reviews and our management team pushed us to...
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So, what is a customer case study exactly? In its simplest form, a customer case study can be defined as a marketing strategy that uses a detailed story of one...
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